Hello and welcome back to MCG Talent - Asia’s weekly Newsletter.

Each week we bring to you our priority roles, latest updates and insights into what we’re seeing in the market at the moment.
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Table of Contents
For any new readers, you can check out our previous editions here.
The Cover Letter is dead. Replace it with this.
Do this and let jobs come to you.
Why you should go all in on LinkedIn.
Nail your next interview with these 5 tips.
Make sure these three things are not on your CV.
Bit different this week, I wanted to check in and see how you’re getting on?
I’ve had a fair few discussions over the past few week with jobseekers - at all levels - and the feeling has been similar. It’s tough out there at the moment.

Pic from Design District in Dubai, UAE.
From our side, we’ve put together a few points of things you’d do well to remember as we all navigate these uncertain times.
1) Looking for a new job is not a linear process.
There’s no cookie-cutter process to follow.
It takes time, usually multiple processes and a lot of second-guessing as you wait for feedback.
You’re going to have set backs - that’s natural.
I love the quote ‘you never know what worse luck your bad luck has saved you from’.
See rejection as redirection. Go again.
2) You’re not meant to take every job - and you shouldn’t want to either.
Just because someone’s offered you a new role, doesn’t mean you should take it if something doesn’t feel right.
Processes are two way streets and they’re for you to evaluate as much as it is for the company.
Trust your gut and remember that the opportunity cost of taking a job beneath you can, in some cases, set your career back years.
3) LinkedIn is not the be-all and end-all.
I admire the way LinkedIn has gamified it’s platform.
You can fire off 100 applications a day at a click of a button through ‘easy apply’ and feel incredibly productive.
Take it from me, what you see on there is about 20% of what’s available on the market.
Most companies don’t advertise on there as it’s expensive and inefficient.
Take things offline as much as you can and explore every avenue: network, F2F coffees, emails = all way more efficient of getting around the masses on LinkedIn.
Do more of this and spend less time on the platform. The results will speak for themselves.
In the meantime, here’s our priority roles for the week 😎
Priority Roles - W/E 5th October - Asia.
↳ Brand Marketing Senior Manager - Media - Dubai, UAE 🇦🇪
Our client, a media business based in the Middle East, seeks a Brand Marketing Senior Manager to drive innovative brand strategies and elevate market presence in the region.
Candidates must have a proven track record in brand marketing within the sector, exceptional strategic and creative skills, and a deep understanding of the UAE’s media ecosystem and market dynamics.
Recent experience leading high-impact marketing campaigns with measurable results is essential, with case studies or references to support. Fluency in Arabic and English is mandatory. Reach out to Tom Southgate for more information.
↳ Senior Comms Manager - Agency - Hong Kong 🇭🇰
We are working with a leading agency in Hong Kong seeking a Senior Comms Manager to spearhead strategic communications and amplify client brands across APAC.
Candidates must have a proven track record in agency communications, exceptional storytelling and client management skills, and a deep understanding of Hong Kong’s agency landscape and APAC media trends.
Recent experience delivering high-profile campaigns with clear metrics of success is required. Fluency in English and Cantonese is mandatory, please contact Anisha Kukreja.
↳ Marketing Manager - SaaS - Singapore 🇸🇬
We are partnering with a SaaS company in Singapore looking for a Marketing Manager to drive growth and brand engagement in the competitive APAC market.
Candidates must have a proven track record in SaaS marketing, exceptional campaign management and analytical skills, and a deep understanding of Singapore’s SaaS ecosystem and regional customer preferences.
Recent experience in executing marketing strategies that drive user acquisition and retention is essential, with evidence via case studies or references. We also need experience with the Salesforce suite of tools (particularly SFMC).
Fluency in English is mandatory; Mandarin is a plus. Must have a valid RTW in Singapore - we are unable to sponsor for this position. For more information, please contact Harry Lee.
↳ Business Development Lead - Web3 - Hong Kong/Singapore 🇭🇰🇸🇬
An innovative Web3 company operating in Hong Kong and Singapore is seeking a Business Development Lead to drive partnerships and expand market presence in the blockchain and decentralized tech space.
Candidates must have a proven track record in business development within Web3 or tech sectors, exceptional negotiation and relationship-building skills, and a deep understanding of the Web3 ecosystem and APAC market trends.
Recent experience securing high-value partnerships with demonstrable metrics of success is required. Fluency in English is mandatory; Cantonese and/or Mandarin is a plus. For more information, please contact Harry Lee.
If you have friends or colleagues who might match the criteria of the above - please share this email so they can reach out and apply.
FAQ - How’s the Market Looking? - October 2025
Our most frequently asked question. It’s hard to be specific as we work across multiple markets and verticals but the general gist is that we remain in a client-driven market.
Put simply: Supply (applicants looking) outweighs demand (jobs available).
This tighter market is reflected in the downward results of the large Recruitment PLCs and something we anticipate to carry over into the first part of 2026.
Our advice is to stay consistent, build an online presence and go off-LinkedIn as much as possible when applying for new positions.
We’ve previously written about the importance of staying visible, patience and breaking through in crowded markets.
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